7 Things to Do Before 2012

As we prepare to enter a New Year, I find this is a great time to get yourself organized and set your small business up for success before we enter the New Year.  We want to get organized across the whole business and this is a great time to do just that. To get thingsRead more

Content Rules Book Review – Do You Know the Rules?

Content Rules by Ann Handley (Chief Content Officer, Marketing Profs) and C.C. Chapman (Founder of Digital Dads) is a true gem for organizations of all sizes.  We all know that valuable and educational content is the key to driving interaction and engagement but so few resources give us the key to creating this kind ofRead more

3 Simple Rules to Delivering Awesome Content

Content is King!  Content Rules!  Killer Web Content!  For some time now, we’ve been hearing how the key to success is supplying awesome content for our prospects and customers.  A multitude of books, blogs, articles, etc., written on how to deliver exceptional content, and providing content in any number of formats, but what is exceptionalRead more

5 Tips For Staying Current with Your Online Presence

Now that we are building websites in Content Management Systems which allow us to make regular changes and updates, there’s no excuse for having outdated information on your web site.  In fact, now it’s pretty much an expectation that you’ll be regularly updating and adding content.  Ensuring that your website, marketing materials, social networking profiles,Read more