What Is a Landing Page and How Do I Use It?–Best Practices

In a few of our recent ebooks, Building a Total Online Presence and The Total Online Presence Blueprint, we’ve provided some details on the benefits of employing landing page campaigns.  Because this is a concept that I get asked about a great deal lately, I thought I’d write a post detailing how to use landing pages and some bestRead more

5 Tips For Creating A Website Video Introduction

Studies indicate marketers plan to use video more frequently in their marketing action plans over the next couple of years.  One of the reasons that video has become more appealing is simply because of Google’s ownership of YouTube and the fact that it seems to feature video content very readily during searches.  YouTube is alsoRead more