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Promotional items provide a business with the opportunity to control the marketing message and how the clients perceive the business. They are a unique and targeted message that shows you value your customers. Using logo branded promotional products to brand your business can be done in an easy, simple and cost-effective way. The idea is…
The world of marketing has changed significantly over the last number of years as we’re more and more selective about the messages we’re exposed to. Because we now have the ability to tune out a good deal of the messaging we’re exposed to, we see a shift from outbound to inbound marketing efforts, and advertising…
There’s no question that daily deal sites like Groupon and Living Social have become all the craze lately. So much that they are literally everywhere – originally for consumer deals, and now we’re starting to see them pop to offer business to business (B2B) deals. Deal sites are essentially a form of advertising. The merchant…