Tag: Fathom

Storytelling for Businesses–A Useful B2B Marketing Tool

Storytelling for Businesses–A Useful B2B Marketing Tool

Below, I’ve included an interesting infographic from Fathom that goes into detail about the power of storytelling for businesses.  I’ve written a few posts on storytelling as an effective marketing tool, but the most important reason for doing so is to make you and your company memorable. This is a great tool for B2B companies too.  You just need to take…