Tag: influencer marketing

Why You Should Consider B2B Influencer Marketing influencer marketing

Why You Should Consider B2B Influencer Marketing

Maybe it wasn’t exactly branded as such, but influencer marketing has been around for a long time. Celebrities have been paid to endorse brands for decades. However, advancements in social media marketing have driven the way businesses market themselves to change at a rapid pace and B2B influencer marketing is just one more step in…